I have a great Callaway jacket ? what do I like best about it? It has my website embroidered on it ? a subtle yet distinct .
Anything that is customized or personalized suddenly becomes very much more valuable. We like our own names and our company names and our sports team names Authentic Jakub Voracek Jersey , don't we? So when we customize a product or service for an industry or a specific business, we create massive increased value at very little cost.
You can private label an innocuous shampoo for a good hair salon and make serious money. You can make a seminar or sales training program industry specific and sell ten times as many. I was recently talking with someone who created exercise DVD's. How about making one for seniors, one for travelers, one for children, one for ladies Authentic Shayne Gostisbehere Jersey , one for teens, one for busy executives? then market each one through the marketing and distribution channels reaching that particular demographic? For example, you would Joint Venture with seniors publications and clubs, AARP and seniors tours to reach seniors with your seniors exercise DVD.
When you find excess inventory, you can re-purpose it in this way. You can also approach someone who presents training Authentic Claude Giroux Jersey , seminars or teaching, and Joint Venture with someone who has access a particular market segment, while procuring the rights to market their products and services to that segment and receive ongoing commissions. For example, how about Training for Realtors? Get more specific with Training for Female Realtors and you'll make more money. The more specific, the more terrific.
Which segment of the population do you have access to Authentic Nolan Patrick Jersey , or can you get access to? Once you have access to a demographicpsychographic sector, you can go out and find products that can be customized or relabeled for that sector. Once you have strategic alliances in that sector, it's easy to expand to the entire sector. I once did seminars for an Executive Women's Club and ended up serving all their clubs nationwide. Had you set that up, you could have asked for and received up to 20% of all my income from that market, and that would have put at least $20 Jakub Voracek Jersey ,000 in your pocket. All it took to get me into that market was a friend making one, single phone call. One phone call can be worth $20,000 to you. Do Joint Ventures work? You'd better believe it!
Sales Tip
Specialists get paid more and have more credibility. Understanding more about an industry than your prospect positions you as an expert. In order to do this, use statistics and education to differentiate yourself from the generalists who think they can cure anything from recessions and receding hair to bad knees and bad attitudes.
Management Tip
The more you understand your prospect and his business, the more likely you are to sell to him. Train your employees to ask questions Shayne Gostisbehere Jersey , make notes, do research and create industry specific solutions. Learn the language and jargon of the industry you're targeting. Become familiar with their hopes, dreams, challenges and unique opportunities.
Motivational Quote
"I am an innovator. This is a term of distinction, a term of honor Claude Giroux Jersey , rather than something to hide or apologize for. Anyone who has new or valuable ideas to offer stands outside the intellectual status quo. But the status quo is not a stream, let alone a 'mainstream'. It is a stagnant swamp. It is the innovators who carry mankind forward." ~ Ayn Rand
In starting any type of business venture, business cards are one of the first marketing items that get printed. And in spite of its small size, or maybe because of it, a business card can be a bit overwhelming to create. Naturally Nolan Patrick Jersey , you would want a card that will instantly have an impact and make a mark on the recipient so there lays the challenge. To help you create your own unique business cards, here are some ideas you may want to try:
Double-Sided Business Cards Business cards are traditionally printed using only one side of the card stock. But if you want to make the most of your business card printing effort, you may want to print extra information on the back as well. Many people print double-sided business cards with the front side carrying the basic contact information. The back is usually reserved for additional details such as a small map of the business’ location or a list of addresses of the store’s branches. Others use the extra space to print a short statement or slogan. Regardless of the type of business you are running, you can always find a great way to maximize both sides of a business card.
Folded Business Cards Folded business cards provide more space without going over the standard card size. Staying within the usual size is important since most people tend to place the business cards of their contacts inside their wallet or in other card organizers such as a Rolodex. Aside from sharing the usual contact information, folded business cards are very useful in engaging prospective customers. You may consider including a survey or better yet Cheap Philadelphia Flyers Jerseys , a discount coupon to entice new customers to try out your product or service. If you want more value for your business card printing, then you folded business cards are for you.
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